Colleen Dilenschneider – Chief Market Engagement Officer and Publisher, Know Your Own Bone
Widely regarded as a leader of the next generation of nonprofit executive management, Colleen Dilenschneider oversees multiple audience engagement initiatives on behalf of clients in the nonprofit and cultural sectors. Colleen uses data to both identify and predict emerging market opportunities, and helps nonprofit organizations maintain their relevance and secure their long-term financial futures by building affinity with their onsite and virtual audiences. Colleen has worked with many of the most admired and successful clients in the nonprofit realm, including projects concerning the Monterey Bay Aquarium, California Academy of Sciences, Carnegie Museums, Stanford University, Exploratorium, John G. Shedd Aquarium, Tennessee Aquarium, United Nations Educational, Scientific and Cultural Organization (UNESCO), San Diego Zoo, and Wildlife Conservation Society, and currently serves on the Board of Directors at the National Aquarium.
Colleen is the author and publisher of the popular website Know Your Own Bone, a data-informed strategic resource for cultural organizations, and has been a featured expert in sources ranging from NPR’s Marketplace to The Wall Street Journal. She has been prominently featured in many national museum publications, and as required reading for museum studies and professional development programs nationwide.